When establishing an online presence for our business, we try to make the best possible decisions. Unfortunately, Google doesn’t always give us the necessary data or it delivers it in a format that isn’t the easiest to use. This is absolutely the case with the[Read the Full Article]
See & Be Seen There are billions of searches going on in our community. Fueling a massive current of industry, shopping, and maintenance is Google Search, connecting consumers with the services and/or products they need the most. Businesses often live or die by their ability[Read the Full Article]
A blog post as an informal way to reach a wider audience, while encouraging Google to re-crawl your website for new content. But just because the delivery is informal, does not mean the optimization should be any less complete. Often times, websites with internal blogs will[Read the Full Article]
About a decade ago, search engine optimization was thought of differently then it is today. Back then, SEO was synonymous with keyword research. Keywords were considered the ultimate tool for traffic generation. As Google developed its algorithm over the years, they began to shift their[Read the Full Article]
Dallas / Fort Worth business owners who invest in PPC campaigns should be cognizant of their Google AdWords optimization. Specifically, their account structure. While segmentation is a valuable tool within PPC campaigns, it may not be on the macro level of account management. In fact, often[Read the Full Article]
Facebook and Twitter have come along way from when they first launched. What were originally designed as social media networks, have become some of the hottest marketing real estate on the internet. So how exactly can you get seen on social media in 2017? Consider[Read the Full Article]
When deciding on which SEO company to hire, you should first determine what your marketing needs are. Create a list of your most important marketing qualities. Check out the list below to generate some ideas: Audience: Who do I wish to market to, and what[Read the Full Article]
If you are a business owner in Dallas / Fort Worth you should check out our Local SEO Checklist for Small Businesses. This guide covers everything you will need for optimizing your local business throughout every internet channel. But what about businesses with multiple locations?[Read the Full Article]
What is WordPress? WordPress is a content management system through which companies, or individuals, can build a highly functional and user-friendly website. If you have any experience with blogs or websites, you have probably heard WordPress mentioned in passing, or perhaps you have more hands-on[Read the Full Article]
How can Dallas / Fort Worth businesses increase online visibility? The answer lies in the concept of local search engine optimization (SEO). Too many marketing companies overcomplicate the process of local search optimization. By following our SEO Checklist for Small Businesses, you can earn your[Read the Full Article]
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